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Online Courses for Lead Generation

The Best Online Courses for Lead Generation, for a hands-on training, with a team of experts.

Lead Generation campaigns
Lead Generation experts
follow-up sessions
to your needs

Some of our Lead Generation best practices Trainings

We train your team, with the latest Lead Generation best practices

Why This Online Course Matters ?

Effective lead generation is crucial for business growth and success. Our comprehensive online courses stand out by offering practical, hands-on training tailored to your business needs. With expert guidance and follow-up sessions, you’ll develop the skills to build and optimize sales funnels, select the right traffic sources, and execute successful lead acquisition campaigns.

Duration: between 1/2 day to 1 day

Included 2 follow-up sessions: 2 hours after 1 month + 2 hours after 3 months, to check on your progress and questions.

Price: from 1’500 €/CHF, tailored to your needs.

What you’ll learn during our Lead Generation online courses 

Building High-Converting Landing Pages

A high-converting landing page is the foundation of any successful lead generation strategy. This course teaches you how to design and optimize landing pages that capture and convert leads. You will learn the principles of effective landing page design, including layout, copywriting, and call-to-action techniques. The course covers A/B testing and optimization strategies to ensure your landing pages are continuously improving. By the end of this course, you’ll have the skills to create landing pages that drive conversions and support your lead generation efforts.

Selecting the Right Traffic Sources

Choosing the right traffic sources is essential for reaching your target audience and generating quality leads. This course guides you through selecting and leveraging various traffic sources, including LinkedIn, TikTok, Google, and Meta platforms (Facebook and Instagram). You will learn how to assess each platform’s potential, create targeted advertising campaigns, and optimize your budget for maximum ROI. The course provides insights into audience targeting, ad creation, and performance analysis, ensuring you can effectively drive traffic to your landing pages and generate leads.

Building Effective Lead Acquisition Campaigns

Creating and managing lead acquisition campaigns requires a strategic approach and knowledge of best practices. This course covers the entire process of building and optimizing lead acquisition campaigns. You will learn how to set clear objectives, develop compelling offers, and create multi-channel campaigns that engage and convert your target audience. The course also covers lead nurturing strategies, including email marketing and retargeting, to ensure your leads are effectively guided through the sales funnel. With hands-on training and real-world examples, you’ll gain the expertise to run successful lead acquisition campaigns.

Lead Generation Best Practices

Staying updated with the latest lead generation best practices is essential for maintaining a competitive edge. This course provides a comprehensive overview of current best practices in lead generation, including data-driven strategies, automation tools, and performance metrics. You will learn how to implement these practices in your campaigns, from initial lead capture to conversion and beyond. The course emphasizes the importance of continuous learning and adaptation, ensuring you can respond to changing market conditions and optimize your lead generation efforts.


Pick the key area(s) where you’d like our expertise, or let the ZDA Team handle your Lead Generation course objectives.

Our Lead Generation course experts

Meet our senior experts, leading the Lead Generation department of ZDA


Well you’re in good company…

They’ve trusted us as their Lead Generation Agency

Why should you work with Z Digital Agency’s team ?

You are one call away from starting a great training

Every online or offline course starts with a free call session, to ready understand if we are the best to answer your training needs.

3 locations: Switzerland, France, Germany